Do you feel the ‘trust’ factor while being online? May be you don’t know how to respond to this question. Well here is a trick: if you often directly type an URL in your browser – it means you know the website you are going to see is a trustworthy website and scores good on trust and seems credible until you meet with a tragedy. Trust is a big factor of our lives. According to researchers conducted by several organizations, over sixty percent people across the globe generally trust doctors and firefighters, also less than four percent people trust people who come for sales and marketing. What is the ratio for trusting websites is tough to say, but one thing is ossifying that people do look up for trust factor, for whatever they do, even if they browse websites.
Authentic Images Cast Good Impression:
Other than static pages, there go a lot of images on the website, especially with the blog posts. Using point-to-point images as per the theme sounds formulaic. Users can feel whether the images, they see are looking, genuine or misfit. No one likes ostentatious things. The usage of authentic and content- appropriate images prevails highly in the digital world because of copyright issues. However, those who do good researches and hire web design experts for their work can always find over 20+ websites, where obtaining images is free. But still people will use only one or two famous sources to obtain websites, this way repetition of images is seen on many websites. The other way is to purchase from image sources, but that is costly. Alternatively, the next option lies in discovering more sources that let their images use for free for any purpose.
Testimonials should be glued with Realism:
Anyone can put up testimonials, and believing the facts that 99 percent testimonials are not true in their intention. So, how would you play your game, even if it’s true? The best is to put that client’s photo along with the testimonial. It’s not so favorite or popular way, but still good enough to win some visitors’ hearts.
A lot of variations occur when it comes to putting content in a website. Not all websites need same kind of content. Upon the website’s line of theme, content differs drastically. However, one point to note is that never make your content noticeably sales-oriented. Talking every time about ‘buy this’ or ‘buy that now or never’ sounds like screaming in the fish market. Selfish and overtly written content doesn’t define the crux of a trustworthy website. Content is also used for storytelling; make sure your audiences aren’t lost, just because you love spiraling stories.
A successful website needs to have clickable social icons. So that people can connect to social pages whenever they wish to. Social icons directly or indirectly brings traffic to site, in addition to this they are also good for building up credibility.
It really takes hard work to convert a simple website into a trustworthy website. Otherwise, like millions other, your website may also get lost in the ocean of anonymous.